Aligned with industry competencies and delivered through our dynamic, interactive online components, Business Development Planning – Bank Management offers a highly effective alternative to classroom study. After completion, individuals will have a detailed business plan that can be incorporated into the coming year.
The following components will be presented within six sections including an introductory section:
Intro– Business Development & Marketing Fundamentals
- Business Marketing
- Marketing Landscape
- Business Development Landscape
Section 1 – Current State Analysis
- Market Segmentation
- Marketing Research
- Plan Part 1: Current State Analysis
Section 2 – Business Development Opportunities
- Strategic Planning
- Plan Part 2: Business Development Opportunities
Section 3 – Tools and Techniques for Achieving Business Objectives
- Consumer Behaviour
- Plan Part 3: Tools and Techniques for Achieving Business Objectives
Section 4 – Timing, Resources and Feasibility
- Plan Part 4: Timing, Resources and Feasibility
Section 5 – Monitoring and Evaluation
- Plan Section 5: Monitoring and Evaluation
|Approximate Hours of Study**|
|Hours of Study||30 hours|
** In order to provide some guidance to course participants as to the length of time it will take to be sufficiently prepared to write the final examination, CSI has prepared this estimate of the number of hours an average participant could possibly expect to spend studying for a course. Please note that these are only recommended hours of study developed based on research and our course content, however, this does not mean that some students with exceptional backgrounds would not take less time than recommended or that students with no background at all in finance or economics would not take longer than the maximum.
|ASSESSMENT STRUCTURE (Subject To Change)
(weightings are approximate)
|Overview: Business Development & Marketing Fundamentals||17%|
|Current State Analysis||30%|
|Business Development Opportunities||22%|
|Tools & Techniques for Achieving Business Objectives||15%|
|Timing, Resources, & Responsibilities||8%|
|Monitoring & Evalutaion||8%|
|TEST FORMAT (Subject To Change)|
|Test Length||3 Hours|
|Question Format||Multiple Choice|
|Questions Per Exam||60|
|Attempts Allowed Per Exam||3|
|Enrolment Period||1 year†|
*There is no charge for your first attempt at a paper-based exam within Canada, as long as it's at a regular exam center and you provide a minimum of 14 days notice before the date that you want to write the exam. If you would like to write a computer-based exam, an additional fee will be required.
Each subsequent paper-based exam attempt at a regular exam centre within Canada will also require an additional fee. This fee is in addition to any special, computer-based or international fees that may apply. You must provide a minimum of 14 days notice within Canada at a regular exam centre and 4 weeks notice for all other centres. Please note that the date of the exam is not part of any notice period.
†Please note: Access to your online materials will close 2 weeks after successful course completion or course expiry (whichever comes first). This course can be extended by 1 year provided you have not exceeded the attempts allowed for each exam. You can view CSI extension fees here. Your enrolment period can only be extended one time.
Important: During a student's enrolment period, CSI may update this course. In that case, details about the update and how it may affect students will be posted online via My CSI. Students are held responsible for and are examinable on the content in the course textbook(s) provided at the time of enrollment unless stated otherwise in My CSI. Students are encouraged to check My CSI regularly throughout their enrolment period.
Continuing Education (CE) Credits
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National/Provincial (Excluding Quebec)
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Please note: While CSI makes every effort to ensure that the information is up-to-date, we are unfortunately unable to fully guarantee its accuracy. The information listed in the charts above may be subject to change.
For details on the organizations and other information on CE Credits listed in the above charts, please click here.